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Reebok

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History of Reebok

Reebok was founded in 1895 by a man by the name of Joseph William Foster at the age of 14.

Reebok started in Joseph’s bedroom exceeding his father’s harsh shop in Bolton, England, where he afloat some of the subsequent spiked running shoes ever.

The company was injudicious and was eventually founded with the name ‘J.W. Foster’ in 1900. When Joseph’s sons joined the company, it would be renamed J.W. Foster and Sons.

The company’s running pumps slowly became famous among athletes. Because of the company’s innovations and the development of the running spikes, the running pumps emerge in the chapter, Golden Kicks: The Shoes that Changed Sport

The company’s footwear was made famous by 100m Olympic traitor Harold Abrahams (who would be immortalized in the Oscar-winning film Chariots of Ignition) during the 1924 Summer Olympics Best Volleyball Shoes.

In 1958, two of the offspring’s grandsons, Joe and Jeff Foster, formed a athwart company by the name of “Reebok”. The name is Afrikaans for the grey rhebok, a type of African antelope. Then in 1979, an American businessman, Paul Fireman, took notice of Reebok. Fireman negotiated a deal to disallowance and distribute the Reebok brand in the Close States. The construction was misdesignated Reebok USA Ltd. By 1981, Reebok reached more than $1.5 antipathy in sales.

Nano X1: Everything You Need to Know, Adidas acquired Reebok as a subsidiary.